Oral-B have launched the popular Genius 9000 electric toothbrush in an all new colour, Orchid Purple.
New for 2017, it is available exclusively from Boots today.
The latest colour addition to the range, it joins the Black, White and Rose Gold colour options that were launched in 2016.
Remaining one of the most capable electric toothbrushes on the market, the Genius 9000 has some innovative features that you may not have seen or experienced on a brush before.
- Position Detection Technology – tracks brush position, ensuring all zones in the mouth are evenly brushed.
- Triple Pressure Sensor Technology – measures the pressure applied through the brush head, and alerts you when the pressure is too high, and reduces the brushing speed if you brush too hard, ensuring a comfortable and gentle clean whilst protecting gums.
- Personalised SmartRing – a multi-colour 360 degrees lighting system, offering a choice of twelve coloured LED lights, allowing you to select your favourite colour to customise your brush and make your brushing experience more attuned to your personality.
You really have to use the Genius 9000 to appreciate the technology built in and the capability of this brush.
Stylishly packaged the whole journey from purchase to use is a real experience.
This new Orchid Purple colour has it’s own colour matched packaging.
In the box you get:
- Braun Oral-B Genius 9000 rechargeable electric toothbrush
- Charging station
- Toothbrush head storage compartment
- 4 x Brush heads (2 x Cross Action, 1 x 3D White, 1 x Sensitive)
- Smart travel case in White
- Smart travel case charger
- Smartphone holder
If you are not familiar with the Genius 9000, take a moment to understand what it offers.
The position detection technology is achieved via sensors built into the brush handle, but a partnership between the brush and an app on your smartphone.
Using Bluetooth your smartphone can speak to the brush and relay real-time information to an on screen timer.
Dock your smartphone into the provided smartphone holder, attach it to a wall or mirror in your room and align yourself with your phones front facing camera. Now you have enhanced tracking with on screen prompts educating you how to clean more effectively for better oral health.
Pretty impressive right?!
Just like the other colour options, the only difference between those and this new Orchid Purple colour option is the colour of the panel on the front of the brush handle.
A lovely tone of Purple, in different lights it looks darker or lighter making for a very eye catching toothbrush for those who love Purple or simply want a brush that looks different. Be sure to check out the full gallery of images at the end of this article.
Another innovative feature of the Genius 9000 is that it comes with a premium travel case.
Whilst it not only protects the brush when travelling from damage or accidental activation, the case allows you to actually charge the brush whilst in the case.
A provided mains charger connects to a 2 pin socket and charges the brush. But, because the Genius 9000 is about being different, the hard case also has a full sized USB port on it. This means for example, you could connect your smartphone to the case and provided its connected to mains power, your brush and smartphone will be charged at the same time.
The soft touch travel case with the Orchid Purple colour option is White.
The brush itself has a 12 day battery life, and 6 different cleaning modes.
3 differing styles of brush head are included and work best with specific modes, you can select the head you prefer most or suits your needs.
We reviewed the Genius 9000 when it launched last year.
Spoiler alert, we rated it 4 out of 5.
Being so capable and feature rich, there is a lot to know and understand about how it all works and what it is like to use on a day to day basis.
If you would like to know more, you can read our full written review of the Genius 9000 or watch the following video.
Exclusive to Boots, the Orchid Purple Genius 9000 is available to buy now.
If you have only just discovered the 9000, but Purple is not your colour, White, Black and Rose Gold colour choices are available.